Our Head of Business Development, Rafael Perez Süess, explained at the Inside Channels Forum in the beginning of February in Aarau, Switzerland, how we are conquering new innovative business fields. New technologies are constantly emerging and market needs are changing accordingly. In order to remain innovative, we are constantly adapting our offer.
Our answer to this is an internal innovation process that consists of the following three phases: “Research & Development”, “Innovation Transfer” and “Business”. Rafael Pérez Süess explains this process with reference to one of our five innovation focuses, the exciting field of "Augmented Reality".
Presentation "New Business Cases for New Times" on Slideshare
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